TL; DR
- ASUS has opened India pre-orders for the Zenbook S16 (UM5606GA) and Zenbook 14 (UM3406GA), along with a refreshed Vivobook lineup, all powered by AMD Ryzen AI 400 Series processors.
- ASUS is highlighting its Ceraluminum chassis and up to 50 TOPS NPU performance for on-device AI and Copilot+ features.
- Pre-orders run until February 11 with a ₹1 benefits bundle worth ₹5,599, while full sales begin February 12. The Vivobook 16 (M1605NAQ) arrives in the first week of March.
ASUS has started pre-orders in India for the Zenbook S16 (UM5606GA) and Zenbook 14 (UM3406GA). ASUS announced the rollout today and confirmed that the Zenbooks and new Vivobooks all use AMD Ryzen AI 400 Series processors.
ASUS is also pushing its “Crafted with Purpose” AI PC portfolio messaging. The key focus this time is on-device AI, with up to 50 TOPS NPU performance for Copilot+ features, multitasking, and creative workloads.
ASUS is also using its Ceraluminum chassis on the Zenbook models. ASUS describes it as a ceramic-aluminum hybrid designed to be lighter, stronger, and more scratch-resistant.
Pre-orders, Offers, and Sale Timeline
ASUS is taking pre-orders now for the Zenbook S16 and Zenbook 14. ASUS is also bundling benefits worth ₹5,599 for ₹1 until February 11. This includes an extra two years of warranty and three years of accidental damage protection.
To redeem it, ASUS asks buyers to pre-order from ASUS stores, the ASUS eShop, or Amazon. Then buyers need to generate a coupon code on asus.com/in, receive it on email, and redeem it on asuspromo.in within 20 days after delivery.
ASUS will start full availability on February 12 across ASUS Exclusive Stores, ROG Store, Hybrid Store, ASUS eShop, Flipkart, Amazon, and authorized partners. ASUS will launch the Vivobook 16 (M1605NAQ) in the first week of March.
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Zenbook S16 (UM5606GA): Specs and Price
The Zenbook S16 (UM5606GA) runs on the AMD Ryzen AI 9 465 processor and a 50 TOPS NPU. ASUS pairs it with a 16-inch 3K Lumina OLED display with 120 Hz refresh rate, 100% DCI-P3, and Dolby Vision support.
ASUS claims the laptop measures 1.1 cm thick and weighs 1.5 kg. It also claims up to 23 hours of battery life. ASUS includes six-speaker Dolby Atmos audio, military-grade durability, and Microsoft Pluton security.
ASUS has priced it starting at ₹1,69,990.
Zenbook 14 (UM3406GA): Specs, Exclusivity, and Price
The Zenbook 14 (UM3406GA) runs on the AMD Ryzen AI 5 430 processor and a 50 TOPS NPU. It has a 14-inch FHD+ OLED touchscreen with 100% DCI-P3 and HDR support.
ASUS claims over 25 hours of battery life. It lists the laptop at 1.28 kg and 1.49 cm thin. ASUS also adds a Copilot Key and NumberPad 2.0 on the touchpad.
ASUS will sell this model only through Amazon and the ASUS eShop. ASUS has priced it starting at ₹1,15,990.
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Vivobook Models and Pricing
ASUS also refreshed the Vivobook lineup alongside the Zenbooks.
The Vivobook S16 (M3607GA) uses Ryzen AI 400 Series chips with up to 50 TOPS NPU, an FHD+ OLED display, a metallic design, and up to 23 hours battery life. ASUS prices it from ₹1,04,990.
The Vivobook 16 (M1607GA) uses the Ryzen AI 7 445 with a 50 TOPS NPU, a large display with slim bezels, and MIL-STD 810H durability. ASUS prices it from ₹87,990.
The Vivobook 15 (M1502NAQ) targets everyday use with a Ryzen 7 chip, a 15.6-inch FHD anti-glare panel with 82% screen-to-body ratio, a 180° hinge, and up to 16GB DDR5 plus PCIe 4.0 SSD storage. ASUS prices it from ₹62,990.
The Vivobook 16 (M1605NAQ) includes a 16-inch FHD+ panel with three-sided NanoEdge, a Ryzen 7 chip, and up to 16GB DDR5 plus 1TB SSD. ASUS prices it from ₹65,990, and it will arrive in early March.
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